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Engaging local youth to make a pawsitive impact
Our Campaign
Paws Up for Pets promotes compassion and accountability for animals, targeting elementary school children and Boys & Girls Club members in Santa Barbara County. Our goal is to empower local youth to make a difference by showing others that they care about animals and by inspiring empathy among friends and family members and in the community as a whole.
It's All About the Kids
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We will call on children from Boys & Girls Clubs across Santa Barbara County to appear in all of the promotional materials and components of the campaign, such as posters, flyers, radio and TV advertisments, brochures and social media coverage. The message they will promote is:
“I take care of my pet.
Do you?”​
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